Go App-less! Tired of convincing your event attendees to download your event app? You are not alone. Apps are sooo 2016. Peter Kafta in the Record blog writes, “the app boom is over.”  App developers have known this for some time, as in most categories, app downloads are down. “Event apps can be cool, but……..give

The retail center.  Love it or hate it… You can’t deny it’s a social force.  Thriving with potential content.  Everywhere. Getting social in a retail space and taking photos is natural.  Whether trying on a new look for friends in person, or through selfies – photos are captured and shared. (Come on.  Let’s just be

If I was you, I’d wanna be me too I’d wanna be me too I’d wanna be me too Curse you, Meghan Trainor. Infectious beat and lyrics like static cling.  They hang on your brain. (And now they’re stuck in your brain. You’re welcome.) Just goes to show, it’s the Me Me Me Generation. Might

So, can we pose a question to you colonizers..? How satisfied are your employees? That is the question. The evidence supporting dissatisfaction in the workplace is staggering. Most of us have had the misfortune of experiencing it. We’ve felt underappreciated, isolated and invisible. Workplace climate can be changed. This article tells us that the more

Houston, Texas, November 30, 2016 – It is now possible to propel User Generated Content (UGC) to the next level with this innovative service from CTM Interactive. Activ8 Plus™ is an interactive revolution with far-reaching implications for holistic UGC strategies.  It allows organic content to be shared with personalized branding, while simultaneously auto-collecting emails or

If a brand is represented by a small green reptile, or a pink rabbit, or cute little blue bird, can we still call them “spokespeople?” We’re not sure. Can we help a brand spokesperson, celebrity endorser, or influencer become a more powerful way to build engagement and relationships with consumers?  Open on-going conversation between brand

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