August 20, 2019

Power to the People- The Evolution of Event Photo Activation Marketing

It was 1980-something.  That magical (albeit just a tinge off-color) Polaroid picture developed right on the spot. It was as if we had photos in 80s
August 20, 2019

Seven Ways to Take Better Pictures and do Better Event Photo Marketing

Camera shyness is endemic because so many people think that they aren’t photogenic. That’s not true! Taking great event pictures, as both the photographer and the
August 19, 2019

Simple Content: Drive web traffic with easy UGC

Who doesn’t love a good sales call?  Seriously.  No day is complete until some random-overseas-call-center person has called your phone repeatedly from different lines. Just warms
August 19, 2019

The 2-Step to Quality Brand Content

The 2-Step to Relevant Content: Think UGC! Have you ever wanted your own magic wand? No? Good for you. (Liar.) You go right ahead and have
August 19, 2019

Go App-less in 2017

Go App-less! Tired of convincing your event attendees to download your event app? You are not alone. Apps are sooo 2016. Peter Kafta in the Record
August 19, 2019

The Social Force of Retail

The retail center.  Love it or hate it… You can’t deny it’s a social force.  Thriving with potential content.  Everywhere. Getting social in a retail space
August 19, 2019

If Content is King then UGC is its Master!

If I was you, I’d wanna be me too I’d wanna be me too I’d wanna be me too Curse you, Meghan Trainor. Infectious beat and
August 19, 2019

Activ8 Plus™ for Employee Engagement

So, can we pose a question to you colonizers..? How satisfied are your employees? That is the question. The evidence supporting dissatisfaction in the workplace is
August 19, 2019

Build Your Content… They Will Come: Inbound Marketing & Your Event

  Prom. The year was..? Well, you know what year it was.  You know what you wore and who shared a ride with you. (I may
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