There are countless promotional products and items handed out as promotional giveaways at trade shows and various other experiential event marketing activations. Perhaps it’s a snazzy key chain
Everyone wants to feel like Hollywood royalty. Treat your customers like the stars they are, and they’ll keep coming back. 1. Throw a red carpet extravaganza. Encourage
Even in this technologically advanced era, face-to-face experiential marketing is still the most effective. Events, trade shows, and other live activations allow event marketers to create lasting,
Green screen event photography is a well-known method for engaging customers at event activations. It is a consumer lead generation tactic that has long been used
Verifying that an event technology vendor is a safe hire is vital. After all, choosing the right event technology vendor could make the difference between the success and
Once upon a time, experiential marketers only promoted live brand experiences and sponsor activations through paid advertising and PR outreach. While these tactics are still important components