Tired of convincing your event attendees to download your event app?
You are not alone. Peter Kafta in the Record blog writes “the app boom is over”. App developers have known this for some time, as in most categories, app downloads are down. “Event apps can be cool, but……..give your audience a veeeery good reason to download it, because they may be reluctant to adding more apps to their phone.” (Event Marketing Blog)
Activ8 Plus™ is an app-less platform that allows for relevant, customized and personalized content at any event with the added benefit of collecting data if desired. PLUS the display becomes the entertainment hub of the event.
User Generated Content (UGC) is the most underutilized content because until now there has been little benefit to the brand. Activ8 Plus™ changes that and all with no app required. If they take it, they love it!
Take a test drive. Text a selfie to 54248 and use #demo (or email a selfie to firstname.lastname@example.org) and watch the magic. Part of the entertainment for Activ8 Plus™ is the display so see how it looks at DISPLAY. Or see the workflow at CTMinteractive
Rarely are events set up with fun environments to take selfies. A real missed opportunity.
Now agencies can use their creative juices to develop engaging environments for the event attendees to use their own cameras (everyone already has one so why bring another one?) and then using Activ8 Plus™ provide a display for them to see themselves onsite. If you already have engagement then add Activ8 Plus™ to capture all the UGC of the friends watching other friends engage with your activity.